London Grocery is an innovative team of food engineers, having built London Grocery with the aim to directly and efficiently deliver to the end consumers. Their business model reduces the interaction with fresh food up to 85% vs. physical stores. They make a daily and direct procurement from local farms, produce, meat and fish halls over night and dispatch freshly within 3-6 hours through their cold chain logistics network to ensure maximum freshness. They use temperature-controlled recyclable boxes for the transportation of their goods.